Kumari Palany & Co

Traders show more interest in ‘on-line’ advertisements!

Posted on: 04/Sep/2014 2:30:57 PM
There is an increasing trend to advertise products ‘on-line’ to promote more sales.

Thousands of Crores are invested for ‘on-line’ advertisement market. As per trade analysis, 30% growth is expected by March, 2015, next year.

During the year 2010-2011, on-line advertising trade was Rs. 1140 Crores. In 2012-2013, it was Rs. 2260 Crores.

For the year 2013-2014, it is expected to be Rs. 2750 Crores.

There is an increasing trend of customers browsing on-line advertisement and ordering on-line or going to the shop to buy the items of interest.