Kumari Palany & Co

Common Wealth Gold Medallist Weightlifter Satish Kumar Sivalingam launched Fitness Fashion wear showroom Dumbell in Vellore

Posted on: 10/Dec/2018 11:38:30 AM
India’s fitness fashion wear brand Dumbell’s new showroom in Vellore was launched by Common Wealth Gold Medallist Weightlifter Satish Kumar Sivalingam recently amidst the presence of Vellore, MLA Thiru. karthikeyan. He will play a significant and crucial role as mentor and brand ambassador of Dumbell Fitness wear brand. Vellore franchisee of Dumbell wear brand is taken by Raj & Raj Enterprises. 

Dumbell will be positioned as India’s fitness fashion wear brand to offer high-quality range of products for both men and women at affordable prices. Dumbell was founded in 2017 by Mr. Abishek Rengasamy, Founder and Chairman of A Square Garments, Chennai. Started only with t-shirts, the success of the initial line-up of garments paved way for Dumbell to cover all types of fitness clothing for both men and women. Made out of 100% cotton, these bio-washed tees are available in many different colours and funky designs. The launch of Dumbell also marks the first fashion brand associated with Mr. Satish Kumar Sivalingam, who’s already a fitness icon in the sporting segment by winning many international accolades.  

Speaking on the occasion Mr. Satish Kumar Sivalingam, Common Wealth Gold Medallist Indian weightlifter said “ It is a privilege to be part of a homegrown fitness fashion wear brand i can relate to. During my initial stages of career, it was expensive to buy fitness wear for an aspiring player like me. I congratulate Dumbell team and Mr. Abishek to come out with such high-quality product at an affordable price. This will give a boost to many aspiring players to buy fitness wear on par with international standards. I’m sure people from Vellore will be highly benefited by fitness and active sportswear brand Dumbell, which is available at much more affordable prices and quality on par with any international brand in India”. 

Mr. Abishek Rengasamy, Founder and Chairman of Dumbell, said “ We pride in ourselves to launch India’s fitness fashion wear brand Dumbell showroom in Vellore. I’m privileged to  associate with Mr. Satish Kumar Sivalingam as brand ambassador of this brand, who is also born and brought up in Vellore. As a homegrown brand, we wanted to associate with young and upcoming sporting talent in India. Satish will be an embodiment of our Dumbell brand. His growth is an inspirational story for many youngsters in and around Vellore. Strategically located near Chitoor bus stand near katpadi and opposite to VIT University , this active fitness brand will be lapped up by youngsters. His  humble beginning from achieving international honour and his passion for fitness also made us associated with the brand. India’s active fitness wear segment is worth Rs.6000 crores per annum and is expected to double-digit growth. After an overwhelming initial response and sensing the market opportunity, we planned our next growth phase by launching 50 stores in the next one year and 200 stores in the next 3 years”. 

Dumbell products have been designed to meet specific requirements for fitness freaks who look out for fashionable active wear. Dumbell offers range of products such as muscle fit short and long sleeve tees for comfort and flexibility to workout in the gym or can be worn as casual wear, muscle fit collared t-shirts for casual or executive wear, V-neck wear, tank tops for casual and fitness, track pantsts with high quality prints , shorts and boxer shorts for every day use.