The digitization of cable TV will be completed by the end of the current fiscal year, according to a report released by Morgan Stanley. The first phase of the process saw the four metros Delhi, Mumbai, Kolkata and Chennai being digitized and the second phase was for 38 cities including, Bangalore, Hyderabad, Pune, Ahmedabad, Chandigarh, Agra, Kanpur, Ludhiana, Patna and Coimbatore.
According to the report, ‘If these trends were to continue, we believe the process could happen earlier than our expectation of end-March, 2014. Since February 15, MSOs have seeded 3.9 million boxes as against 0.4 million by DTH. This substantiates our thesis that phase I and II cities will be dominated by MSOs as against DTH.
‘We believe the momentum in phase II of digitisation has been promising with 33 out of 38 cities showing more than 50 per cent digitisation complete as per the Ministry of Information and Broadcasting data,” it said.