Vodafone India Limited Hospicare & ABHI Announcement
Posted on: 03/Mar/2021 12:18:42 PM
- Launches industry-first Vi Hospicare on Recharge of Rs. 51 and Rs. 301, to offer in-built health insurance benefits to a large base of Indian users who remain uncovered
- Aditya Birla Health Insurance to offer Rs. 1,000 worth of hospitalization expenses per day on medical exigencies incl Covid, and Rs. 2,000/Day on ICU expenses, to Vi users who subscribe to these plans
The current pandemic has drawn the focus on the impact of unexpected illnesses on the socio economic fabric of countries. According to a National Survey Report (published in July 2020), only 14 percent of India’s rural population and 19 percent of urban India had health insurance coverage. Low awareness on health insurance combined with high medical expenses, places a significant burden on the out-of-pocket expenses of our population.
With this insight, Vi, India’s leading telecom operator in association with Aditya Birla Health Insurance (ABHI), has launched a first-of-its-kind product offering – ‘Vi Hospicare’. This unique offering of ‘Vi Hospicare’ provides hospitalization cover for Vi prepaid customers. Vi customers get a fixed cover of up to Rs. 1,000 for a period of 24 hours of hospitalization, and Rs. 2,000 of cover for ICU expenses, from ABHI. The offer covers hospitalization for ailments including Covid 19 or any pre-existing disease. Vi Hospicare’s bundled health insurance proposition can be availed by a large number of pre-paid customers with two affordable recharges at different price points of Rs. 51 and Rs. 301.
Commenting on the initiative of Hospicare, Avneesh Khosla, CMO, Vi said “At Vi, we strive to empower our consumers to thrive. We are focused on bringing innovative, affordable solutions for a better tomorrow for over 1 billion Indian mobile phone users. Vi Hospicare offering, in association with Aditya Birla Health Insurance, is another endeavor under our collaborative program to provide beneficial, value adding solutions to our customers. Health and Wellness is a prime focus area at Vi, and with this partnership, we have taken a significant step ahead that will help ease the financial burden of unexpected hospitalization for our users. I am sure this simplistic offering, with no hidden costs, and powerful benefits, will be immensely beneficial for our prepaid customers across different social strata.”
Commenting on the partnership, Mayank Bathwal, CEO, Aditya Birla Health Insurance, said, “The country is witness to issue of unplanned medical expenses where people pay for medical emergencies from their savings. These expenses can lead to a heavy financial burden and impoverishment for some. At Aditya Birla Health Insurance, we believe that healthcare protection should be universal and strive to offer need-based health insurance for all at an affordable cost. Vi Hospicare will serve as an easily accessible simplified health insurance cover that offers hospitalization benefit for necessary treatment with hassle-free claims. The partnership with Vi will provide the necessary reach and penetration to reinforce our commitment towards extending prudent health insurance solutions to customers across diverse economic backgrounds.”
ABHI Health coverage is applicable for all hospitals including registered government hospitals, allllopathy / AYUSH hospitals. Making the claims process hassle free, Vi customers can claim the benefit by just showing a scanned copy of the discharge certificate and basic verification.
About Vodafone Idea Limited
Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India’s leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly ‘Digital India’ by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
The company offers products and services to its customers in India under the TM Brand name “Vi”.
About Aditya Birla Health Insurance Co. Limited, an Aditya Birla Capital Limited company
Aditya Birla Health Insurance Co. Limited (ABHICL), a subsidiary of Aditya Birla Capital Ltd. (ABCL), is a joint venture between Aditya Birla Group and MMI Holdings of South Africa. ABHICL was incorporated in 2015 wherein Aditya Birla Capital Limited (ABCL) and MMI Strategic Investments (Pty) Ltd. hold 51% and 49% shares respectively. ABHICL commenced its operations in October 2016 and is engaged in the business of health insurance. Company’s current product portfolio includes unique offerings including chronic care and incentivized wellness. As on Q3 FY21 end, ABHICL recorded a gross written premium (GWP) of Rs.859 Crore and covered more than 11.2 Mn lives. ABHICL has nation-wide distribution presence in over 2500+ cities through branches and partner offices, 9 bancassurance partners and over 38,000+ direct selling agents. ABHICL has scaled and diversified digitally enabled distribution through 56%+ agency growth with 100+ branch locations, bancassurance available through 14,000+ branches, and 38+ digital partners covering 3 Mn.+ lives through 50+ contextual byte-sized products.
About Aditya Birla Capital
Aditya Birla Capital Limited (ABCL) is the holding company for the financial services businesses of the Aditya Birla Group. ABCL’s subsidiaries have a strong presence across Protecting, Investing and Financing solutions, ABCL is a universal financial solutions group catering to diverse needs of its customers across their life stages. Powered by more than 22,000 employees, the subsidiaries of ABCL have a nationwide reach with 850+ branches and more than 2,00,000 agents / channel partners and several bank partners. As of December 31st, 2020, ABCL manages aggregate assets under management around Rs. 3,200 billion, has a consolidated lending book of over Rs.575 billion, and an active customer base of over 21 million, through its subsidiaries and joint ventures. ABCL is a part of the Aditya Birla Group, a global conglomerate in the league of Fortune 500. Anchored by an extraordinary force of over 120,000 employees, belonging to 42 nationalitities, the Aditya Birla Group operates in 36 countries across the globe.
About Momentum Metropolitan Holdings Limited (Momentum Metropolitan)
Momentum Metropolitan Holdings Limited (Momentum Metropolitan) is a South African based financial services group listed on the Johannesburg and Namibian Stock Exchange. Momentum Metropolitan was formed from the merger of Metropolitan and Momentum, sizeable insurance-based financial services companies in South Africa. MMH conducts its business through operating brands Metropolitan, Momentum, Guardrisk, Momentum Multiply and Eris Properties. The group operates in 17 countries across the globe: 13 in the African continent, Hong Kong, Indonesia, United Kingdom, and India through a direct presence, strategic partnerships and joint ventures
