Idea Cellular has today, launched Idea Magna and Magna L, two latest Android KitKat smartphones with 3G connectivity in India.
The Idea Magna will cost you Rs. 4999 and the Magna L is priced at Rs. 6250. Idea is also offering 16 GB of 3G data, worth Rs. 3,200 with all its smartphones on recharge of Rs. 261. Under this offer, users get 4GB of 3G data every month for 4 months. Moreover, this also includes free subscription of Idea TV for 4 months.
Speaking at the launch event, Mr. Sashi Shankar, Chief Marketing Officer, Idea Cellular said, "3G adoption is greatly dependent on pricing of 3G smartphones and data plans. By bundling 16 GB 3G data with our entire range of smartphones, we have brought down the total cost of owning a smartphone, and 3G connection, by over 50%. With the new range of Magna and Magna L, 2G users can conveniently upgrade to 3G by paying as low as Rs. 4,999 and acquiring a stylish 3G smartphone with 16 GB data." Idea 3G smartphones are available across all Idea 3G markets - Uttar Pradesh (East), Uttar Pradesh (West), Madhya Pradesh & Chhattisgarh, Haryana, Maharashtra & Goa, Andhra Pradesh & Telangana, Kerala, Punjab, Gujarat, Jammu & Kashmir, and Himachal Pradesh.