India`s largest online marketplace Flipkart strengthens its mobile reach with the launch of its mobile site on UCWeb`s flagship product UC Browser, India`s leading mobile browser.
The launch of the mobile site aims to enable users to access the platform even on a slow 2G network.
Aimed at providing faster interactive flow than other mobile sites on UC browser, the new mobile website will extend Flipkart`s reach to potential customers from locations where Internet and mobile phone connectivity is slow.
UC Browser is a widely used mobile browser in India and the second most popular mobile browser worldwide. With the mobile site going live on UC Browser, Flipkart will extend its reach to potential customers from geographic locations where mobile phone internet connections are relatively slower. Over 50% of the traffic on Flipkart comes from non-metros, a trend which is rising continuously. These customers will gain access to all 30 million+ products across 70+ categories.