District Collector P.Umanath launched Aavin
smart cards. The first recipients were novelist Vimala Ramani, businessman
Balaji Raman and Dr.Veerannan at a function held at the Union office at
Pachapalayam near Perur. Coimbatore District Co-operative Milk Producers Union
has computerised its milk card sale operations and launched smart cards thus
easing the procedural formalities for regular Aavin customers.
The recipients were chosen on the criteria of having been the consumers of Aavin milk for over 50 years. At present, milk consumers are forced to stand in long queues and fill up the requisition form furnishing name, address, kind of milk required, quantity of milk and the booth at which the milk would be procured and so on.
Henceforth, the regular Aavin customers could
produce their smart cards and get their milk cards on payment of the milk cost
and need not fill up the form every month. The computerised card would contain
the name, address, photograph, quantity and kind of milk required. The card
cost would be borne by the