Tanishq implements digital features across its 200+ stores
Posted on: 26/Jul/2020 6:30:55 PM
Imagine a world where the best of both online and offline platforms come together to truly offer a seamless shopping experience to customers. For scaling up their business across multiple channels including brick and mortar, website and mobile app, India’s most trusted jewellery brand Tanishq announce the launch of new phygital features, a tech stack that’ll bridge the gap between bricks and clicks - Video calling, Endless aisle, Virtual jewellery try on, Real-time live assisted chat and Book an appointment powered by augmented reality in more than 200 stores.
With digital and remote buying as an emerging and continuous trend, these new features will further strengthen Tanishq’s Omnichannel approach.
Keeping customers at the heart of all innovations, Tanishq has also launched a host of technology initiatives to promote contactless selling such as Book an appointment, Video calling, Endless aisle, Virtual jewellery try on and Live assisted chats.
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