Chennai 18th September 2020: As fans await the beginning of IPL 2020 and for their favourite players to strike on the field, Sonata hits a masterstroke with a collection of watches that celebrates the spirit of `Once a fan, Always a fan`. Sonata, the largest-selling watch brand from Titan Company Limited announces the launch of Sonata CSK 2020 collection, the second edition of its collaboration with the Chennai Super Kings. This exclusive collection celebrates the love of the ‘whistlepodu army’ and brings an exclusive variety of watches and smart wearables for the fans.
With the Sonata-CSK partnership, the brand wants to be a part of the CSK fans`emotional journey during this much-awaited IPL 2020 series. The collection features watches with bold, vibrant designs, and CSK colours which make them an ideal accessory for stadium fashion as well as a great companion for the audiences viewing from the homeland.
Speaking about the occasion, Mr. Subish Sudhakaran, Marketing Head Sonata, Titan Company Limited, adds "All IPL teams see the passionate following, and the Chennai Super Kings team, especially has a massive loyal following, both in TN and across the country. Our first collection in 2019 saw a huge interest from across the country because love for cricket knows no boundaries. With Sonata CSK 2020 edition, we have not only added new variants of watches but have also given fans a way to celebrate the game, team and the spirit of ‘once a fan, always a fan’."
Sonata - CSK 2.0 collection has all new - digital, ana-digi watches, along with the Sonata Stride Pro a hybrid smartwatch which has features like a fitness tracker, call alerts, sedentary reminder, and customized alarm. The collection also for the very first time launches watches for women and kids, thus has a watch for all the CSK fans. These 10 variants of the collection are available at https://www.sonatawatches.in/shop/csk in the price range INR 499 to INR 3,495.
About Sonata:
Sonata is India`s largest selling watch brand, from Titan Company Ltd., a TATA group company. It has established itself as a brand of great quality and unbeatable value for the customer. The brand has an annual sales volume of over 5.5 million watches and is sold through a strong retail network of over 6,000 dealers across the country. Every watch purchased comes with the TATA guarantee.